BFG on Rubicon
▪︎ Currently 10.1M Youtube views as of 7/2018. Picked up broadcast network news, cable sports news, print, and web. This campaign was Cleo Nominated. 7 day quick turn from shoot to multi-platform content delivery on web and social media.
Click to see national press coverage:
Chicago Tribune
ESPN
CBS Sports
Sport Illustrated
Major League Baseball
Red Bull
Men’s Journal
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▪︎ The stunt was done in a promotional photo shoot for Red Bull. The baseballs were doused in gasoline and blowtorched before being shot toward Bryant at third base. He wore flameproof Adidas ClimaCool underpants and a long sleeve shirt that actively pushed heat and sweat away from the body.
▪︎ 7.5M views on Instagram Story
▪︎ 3 individual pieces shot in a day for social media
▪︎ 2 day edit and turnaround of deliverables
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▪︎ The stunt was done in a promotional photo shoot for Red Bull. The baseballs were doused in gasoline and blowtorched before being shot toward Bryant at third base. He wore flameproof Adidas ClimaCool underpants and a long sleeve shirt that actively pushed heat and sweat away from the body.
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